iHDS Studio + SimpleLocalize:
Simplifying global product
design with Webflow

About iHDS Studio

iHDS Studio is a France-based hardware product studio that bridges the gap between a great idea and a physical product. They support founders and e-commerce brands through the entire journey, from initial concept and design to production and fulfillment.

“iHDS is a new-generation studio making product design more accessible, enabling entrepreneurs to create their own physical products.”
— Djamel HADJ, iHDS Studio

By helping startups launch and distribute physical goods, iHDS has become a vital partner for brands looking to scale in the hardware space.

The Challenge: Overcoming technical hurdles in Webflow

As a design-forward studio, iHDS uses Webflow to manage their web presence. However, as they looked to expand beyond a single language, they encountered significant technical friction.

Before finding a specialized solution, the team faced challenges with importing exhaustive data from Webflow and struggled with manual translation processes that felt too long and inefficient to maintain.

“I was trying a bit with other AI methods but it was taking too long. Before SimpleLocalize, we had technical issues about importing data from Webflow.”

The Solution: API-driven automation

The turning point for iHDS was the integration of the SimpleLocalize's Webflow integration and Localization API. This allowed them to optimize the import of large amounts of data directly from their CMS, transforming a manual struggle into an automated workflow.

To handle the actual content, iHDS utilized Auto-translation directly within the SimpleLocalize platform. By combining machine translation with the oversight of the SimpleLocalize Support Team, they were able to double their supported languages quickly and reliably.

“SimpleLocalize successfully solved our import issues. The Webflow API and auto-translation features have been the most beneficial for our workflow.”

Results and Support

The primary improvement was the optimization of their data pipeline. iHDS successfully moved from a monolingual site to a multilingual one, providing a better experience for their international clients.

Beyond the software features, the collaboration with the SimpleLocalize team proved to be a key factor in their success.

“The support team is a 5-star team who helped me to succeed in our translation.”

Advice for other businesses

For founders and agencies using modern no-code tools like Webflow, Djamel emphasizes the importance of choosing a tool that offers both technical power and reliable human support.

“SimpleLocalize is the best tool for that. It just works.”